Del Monte Kitchenomics wins Bronze for Excellence in Customer Engagement at the Marketing Excellence Awards 2025

Photo Credit: Marketing Excellence Awards 2025

We served excellence on a platter! 

Del Monte Kitchenomics proudly brought home a Bronze award for Excellence in Customer Engagement at the 2025 Marketing Excellence Awards, besting seven other brands in various industries.  

The Del Monte Kitchenomics Team receiving the Bronze award for Excellence in Customer Engagement during the Marketing Excellence Awards 2025.  (Photo Credit: Marketing Excellence Awards 2025)

The Marketing Excellence Awards 2025 was held at the Grand Hyatt Manila on August 9 and attended by brands and their agency partners. The Marketing Excellence Awards is organized by Marketing-Interactive and stands as one of the country's most prestigious awards programs, recognizing professionals and brands who drive growth, excellence, and success in their respective industries each year. 

Del Monte Team won a total of 4 awards, including Gold for Excellence in Brand Awareness (Del Monte Spaghetti Sauce), Silver for Excellence in Launch Marketing (Del Monte Fruity Zing), Bronze for Excellence in Customer Engagement (Del Monte Kitchenomics), and Bronze for Excellence in Influencer Marketing (Del Monte Spaghetti Sauce).  

Kitchenomics' Excellence in Customer Engagement win is a testament to the relationships the brand has cultivated over its 40-year journey. This award honors campaigns that not only achieved success but went above and beyond in building meaningful consumer connections—something Kitchenomics has been passionate about and excelled at since 1984. 

In 2024, Kitchenomics launched the “Let’s Get Cooking Ka-Kitch" Campaign with one goal in mind: to provide a safe and engaging space for Filipinos to discover relevant recipes, practical kitchen solutions, and a community to connect with passionate home cooks.  

The campaign also marked Kitchenomics’ 40th Anniversary, a milestone that highlighted the brand’s rich legacy of building lasting relationships with Filipino home cooks. Del Monte Kitchenomics transformed the Kitchenomics Club Facebook Group into a dynamic and close-knit community where members not only connected over their love for cooking, but also proudly became the brand’s biggest advocates.   

Chef RV with the five Ka-Kitch Legacy Award Winners, celebrating Del Monte Kitchenomics’ 40th Anniversary through a Meet and Cook in his kitchen. 

KITCHENOMICS’ RECIPE TO SUCCESS — 140,000+ LOYAL AND ENGAGED KA-KITCH 

Del Monte Kitchenomics wouldn’t be able to achieve this prestigious award without the 140,000+ Kitchenomics Club members – every recipe that they recreated, every Kitchenomics story they shared, and every supportive comment they left on each other’s post has shaped the community into what it is today.  

Thank you to all Ka-Kitch for cooking with Kitchenomics, inspiring one another, and for making the Kitchenomics Club a space where everyone feels at home. Here’s to many more years of cooking together!